Fitness Interactive Marketplace: Driver

the growing people awareness about fitness and healthy lifestyle is driving the growth of the interactive fitness market. The increasing adoption of a sedentary lifestyle leads to a high risk of various health problems. Some of these conditions include anxiety, obesity, type 2 diabetes, and osteoporosis, among others. Additionally, an increase in the prevalence of chronic back pain and busy work schedules have compelled people to undertake some form of daily exercise to maintain good health and prevent various health conditions. The growing awareness of the importance of a healthy lifestyle has led to an increase in demand for various fitness activities including interactive fitness. Interactive fitness products offer consumers improved flexibility, which in turn helps prevent major body injuries, aches and pains. Moreover, the promotional activities carried out by the vendors and the use of social media also help to create awareness about healthy living through various fitness and workout activities. This will significantly influence the growth of the global interactive fitness market size over the forecast period.

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Interactive Fitness Market: Segmentation Analysis

By end-user, the interactive fitness market has been categorized into non-residential and residential segments. The no-residential segment will witness significant growth in its market share over the forecast period, owing to the increasing demand for interactive fitness from commercial office buildings and hospitality establishments, especially in North America. The segment includes the use of interactive fitness in major corporate offices; public spaces such as hospitality establishments (hotels and resorts) and other public establishments, including recreation centers such as Regional Recreation Centers (RCCs), Village Recreation Centers (VRCs) and neighborhood recreation centers (NRC); public parks and amusement parks; shopping centers; and gymnasiums and other fitness centers.

By geography, the interactive fitness market has been segmented into North America, EuropeACPA, South Americaand MEA. North America will lead the interactive fitness market during the forecast period, followed by EuropeACPA, South America, and MEA, respectively. The presence of a well-developed health and fitness industry and the high prevalence of obesity and diabetes will drive the growth of the interactive fitness market in North America during the forecast period. Market growth in North America will be faster than the market growth in other regions. The United States and Canada are the key countries for the interactive fitness market in North America. The growing participation of people in fitness activities will play a major role in the growth of the regional market over the forecast period.

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Scope of the interactive fitness market

Report cover


Page number


base year


Forecast period


Growth momentum and CAGR

Accelerate at a CAGR of 8.41%

Market Growth 2021-2025

$6.88 billion

Market structure


Annual growth (%)


Regional analysis

North America, Europe, APAC, South America and MEA

Successful market contribution

North America at 63%

Main consumer countries

United States, Canada, United Kingdom, Germany and France

Competitive landscape

Leading Companies, Competitive Strategies, Consumer Engagement Reach

Profiled Key Companies

Axtion Technology LLC, Echelon Fitness Multimedia LLC, EGYM Inc., Evervue USA Inc., Motion Fitness LLC, Nautilus Inc., Nexersys Corp., Paradigm Health and Wellness Inc., Peloton Interactive Inc. and TECHNOGYM Spa

Market dynamics

Parent Market Analysis, Market Growth Drivers and Barriers, Fast and Slow Growing Segment Analysis, COVID-19 Impact and Recovery Analysis and Future Consumer Dynamics, Market Status Analysis market for the forecast period

Personalization area

If our report does not include the data you are looking for, you can contact our analysts and customize the segments.



Market landscape

  • Market ecosystem
  • Value chain analysis

Market sizing

  • Market definition
  • Market segment analysis
  • Market size 2020
  • Market Outlook: Predictions for 2020 – 2025

Five forces analysis

  • The bargaining power of buyers
  • Bargaining power of suppliers
  • The threat of new entrants
  • The threat of substitutes
  • Threat of rivalry
  • Market state

Market segmentation by end user

  • Market segments
  • Comparison by end user
  • Non-residential – Market size and forecast 2020-2025
  • Residential – Market size and forecast 2020-2025
  • Market opportunity by end user

Customer landscape

Geographic landscape

  • Geographic segmentation
  • Geographic comparison
  • North America – Market size and forecast 2020-2025
  • Europe – Market size and forecast 2020-2025
  • APAC – Market size and forecast 2020-2025
  • South America – Market size and forecast 2020-2025
  • MEA – Market size and forecast 2020-2025
  • Main leading countries
  • Market Opportunity by Geography
  • Market factors
  • Market challenges
  • Market trends

Supplier Landscape

  • Insight
  • Landscape disturbance

Vendor analysis

  • Suppliers Covered
  • Positioning on the supplier market
  • Axtion Technology LLC
  • Echelon Fitness Multimedia LLC
  • EGYM Inc.
  • Everview UNITED STATES Inc.
  • Motion Fitness LLC
  • Nautilus inc.
  • Nexersys Corp.
  • Paradigm Health and Wellness Inc.
  • Interactive Peloton Inc.


  • Report scope
  • Currency conversion rates for the US dollar
  • Research methodology
  • Abreviations list

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