Today we unveil our latest clothing capsule designed to celebrate the global fitness community with our international partner Peloton. The collection was made in part with recycled materials and offers innovative styles and fits designed with adidas signature performance technology, which supports workouts in all fitness disciplines, from cycling and running, strength, yoga and more.
A nod to the digital connection found through the fitness platform, the performance pieces take inspiration from Peloton’s graphics and icons, including dot textures with arrows evoking movement and progress. In addition, the ombre tones are designed to make it look like they vibrate as the body moves. In addition to performance clothing, the drop offers lifestyle clothing for pre and post workout activities and has been designed with comfort in mind.
Inclusiveness remains of equal importance to both brands, with activewear available in inclusive sizes as well as a range of pieces for men, women and all genders.
As home fitness continues to grow, the importance of connectivity for a fitness trainer and a fitness community is a must! That was the inspiration for this new adidas x Peloton collection – with digitized graphics that celebrate the digital connection between the community and their favorite Peloton instructors. And just because athletes train at home, the capsule still has to offer style and make them look and feel great.
In the key performance parts we have incorporated signature adidas technology such as HEAT.RDY, which keeps the athlete cool and helps him stay in his zone on the bike or on the mat, so that he can finish. this strength training!
Aimee Arana, Managing Director, Global Training at adidas
Available from January 10, the adidas x Peloton capsule includes tank tops, tights, shorts, t-shirts, crew necks, sports bras, jackets and jogging pants, available between $ 35 and $ 90. . The collection can be purchased at adidas.com, apparel.onepeloton.com and select adidas stores in the US, Canada, UK and Germany.